Search Engine Optimization (SEO) enables customers to find your business when they are looking for a solution based on a specific term or phrase. The job of search engines (think Google) is to provide the best possible results for a...
Who runs your social media? I frequently have people tell me their nephew, neighbor’s kid or their intern is running their social media. I get the appeal. These kids have grown up on social media. They are experts at all of the social...
Megan Diamond, President & Partner, nParallel talks about leading a business rooted in global trade shows when all trade shows in the world come to a screeching halt. She opens up about making tough decisions to put people before...
Tom Goodmanson, CEO, Calabrio was ahead of other US businesses responding to the pandemic as his call centers around the globe were experiencing it first. He shares what it is like to be a global leader in a global pandemic with global...
All the Business Gist podcast episodes in season 3 feature entrepreneurs and business leaders on what they were doing...
The Business Gist Season 2 Podcast Line Up Episode 1: Mary Nutting Owner and CEO of CorTalent. Mary talks about women...
The first season of the Business Gist Podcast focuses on the "human-side of the bottom line" covering a range of...
I started my morning by scrolling through social and got stuck in the comparison trap. I saw a post of a friend's...
There are many social media platforms but only LinkedIn.exists for the primary purpose of business networking. It’s a...
Busy work doesn't pay the bills is something I tell myself when I am staring at a to-do list of things that suck up...
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