Marketing makes businesses look good and CEOs great even when everything isn’t. Learn how to create the best marketing strategies and implement the right marketing tactics.
There are many social media platforms but only LinkedIn.exists for the primary purpose of business networking. It’s a powerful tool for marketing yourself and your business. If you’re not on the platform yet or you’ve let it go...
Search Engine Optimization (SEO) enables customers to find your business when they are looking for a solution based on a specific term or phrase. The job of search engines (think Google) is to provide the best possible results for a...
I had spent my entire corporate career fighting for my marketing budget. Then I became a President of a strategic marketing agency. After working with clients, I realized some companies should cut their marketing budgets. Seems...
Who runs your social media? I frequently have people tell me their nephew, neighbor’s kid or their intern is running their social media. I get the appeal. These kids have grown up on social media. They are experts at all of the social...
Hey Google, “What’s the age of assistance”? When I first heard the term “Age of Assistance” I instantly thought of assisted living facilities and at-home care services. Although our senior population is tapping into these services at...
Laura Best, Founder, Passion Collective recently launched her business and was just gaining momentum with adding Passionados to her membership when the pandemic canceled all live events. With networking and connection being at the...
Mary Nutting Owner and CEO of CorTalent.and President of NAWBO talks about women needing to ask for the sale in networking opportunities. Listen to her great advice on how to ask for what you deserve. Listen to the podcast now...
Jennifer Zick, CEO of Authentic Brand talks about the pace that marketing is changing and the challenges of hiring in today’s market. She also discusses how now is a great time to be in business but the importance of prepping for the...
Sarah Edwards, CEO at I Am Sarah Edwards has a huge following on social media and she is focused on building brands and communities online. She’s an influencer, community builder and she’s got anxiety about being online all the time....
Emilie Hitch, VP & Anthropologist at Rabbit shares how looking at brand and culture through an anthropological lens can help company brands stay relevant with consumers. She shares that brands don’t change but what consumers expect...
There are many social media platforms but only LinkedIn.exists for the primary purpose of business networking. It’s a...
Search Engine Optimization (SEO) enables customers to find your business when they are looking for a solution based on...
I had spent my entire corporate career fighting for my marketing budget. Then I became a President of a strategic...
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